Jon Dillemuth

Google Ads for businesses

When ad money goes out but sales do not show up, I fix tracking and campaigns so you know which ad sells.

Book a free audit call
Scale model: a Google results page as a plaza, people walking from one ad to a shop, and a petrol counter at the door showing which ad they came from.
Before: the pipe from the billboard is broken and coins spill on the ground before the shop. The shop is empty.
Before Ad money is spent, but tracking cannot tell which click led to a sale. The budget is steered by guesswork.
After: the pipe is whole, coins reach the shop, a queue stands at the door and the counter shows the result.
After Tracking shows which ad brings sales, and the budget moves there. Waste becomes visible and can be cut.

How I fix it

  • A laptop with analytics charts and tracking tags with a check mark.

    Tracking that works

    I fix GA4, GTM and Enhanced Conversions so you can see where sales come from and which ad works.

  • Ad campaign panels and a diagram of the campaign structure.

    Campaigns and structure

    I organise campaigns, audiences and budget so the right message reaches the right people.

  • A search results page, a magnifier and three search terms.

    Search terms and ads

    I remove wasted search terms, add the ones that convert and refine ads and landing pages.

Google Ads audit

€390

  • Conversion tracking check
  • Campaign structure
  • Search terms and waste
  • Ads and landing pages
  • 30 min walkthrough

Ongoing management

from €390/mo

Final price is set after the call.

Book a free audit call
Line drawing of Jon Dillemuth with arms crossed in a petrol shirt.

I do the work myself

I am Jon Dillemuth and I run the ads myself. I have worked with Google Ads professionally since 2022, and my software developer background means I build the tracking (GA4, GTM, Enhanced Conversions) end to end.

Frequently asked questions

How fast will I see results?

Tracking fixes show up in the data within a couple of days. Campaign changes need 2–4 weeks before you can draw reliable conclusions.

What happens in the audit?

I go through the account with read access: conversion tracking, campaign structure, search terms, ads and landing pages. I rank the findings, and we go through them together in 30 minutes. You can fix them yourself, hand them to your team or continue with me. Nothing continues automatically, and ongoing management can be cancelled monthly.

When is Google Ads not worth it?

When nobody searches for your service on Google. Ads do not create search demand, so the money is better spent elsewhere, and I will say so in the call. The other blocker is sales you cannot measure: if enquiries come by phone and are not recorded anywhere, the first job is tracking, not a new campaign. For B2B companies Google Ads works well when customers search for the service.

What do you need to get started?

Read access to your Google Ads account and ideally GA4. If you do not have an account yet, we set it up together and it stays in your name.